Supertails, a Bengaluru-based pet-care startup, has received $10 million in funding from Fireside Ventures.
Story so far: Along with current investors, Saama Capital and DSG Consumer Partners, early-stage consumer-focused investor Fireside Ventures have led a $10 million round of funding in petcare start-up Supertails. Angel investors Kunal Shah and Sanjay Kapoor, among others, also participated in this round.
Tech Upgrade: The money will be used to develop cutting-edge tech products, such as the mobile app for Supertails, expand key verticals such as Vet Diets and Pet Pharmacy channels, strengthen the supply chain, and improve the post-sales experience.
- The platform claims that over the past 18 months, it has generated yearly recurring revenue of ₹50 crores.
- By the end of FY23, they intend to increase this amount to ₹100 crores.
What is Supertails: Varun Sadana, Aman Tekriwal, and Vineet Khanna founded the pet-care company in Bengaluru in 2021. The full-stack platform offers a range of services, including online behavioural training, online vet consultations, and pet supplies.